Side-by-side comparison based on 11,199 products tracked by Bazenda. Updated daily.
Head-to-Head
Key metrics compared side by side. All data is from real products tracked on Bazenda.
H&M is more budget-friendly with an average price of $27 vs Theory's $177. H&M runs sales more often: 87% of their products are currently discounted compared to Theory's 82%. When Theory does discount, it tends to be bigger, averaging 32% off.
Category Breakdown
Average prices by product category. The lower price is highlighted in green.
| Category | H&M Products | H&M Avg | Theory Products | Theory Avg |
|---|---|---|---|---|
| tops | 2383 | $23 | 517 | $134 |
| loungewear | 1263 | $24 | 34 | $123 |
| denim | 1134 | $27 | 47 | $150 |
| outerwear | 882 | $47 | 170 | $301 |
| bottoms | 795 | $26 | 151 | $179 |
| swimwear | 752 | $20 | 8 | $119 |
| dresses | 707 | $34 | 33 | $313 |
| lingerie | 492 | $20 | — | — |
| shoes | 320 | $38 | — | — |
| accessories | 234 | $18 | — | — |
Price Distribution
How products are spread across price ranges. Shows where each brand concentrates.
H&M
Theory
Best Deals Right Now
Top discounted products from each brand, sorted by discount percentage.
Explore Both Brands
Browse all products and track prices with Bazenda.