Side-by-side comparison based on 6,180 products tracked by Bazenda. Updated daily.
Head-to-Head
Key metrics compared side by side. All data is from real products tracked on Bazenda.
Abercrombie & Fitch is more budget-friendly with an average price of $52 vs Theory's $177. Theory runs sales more often: 82% of their products are currently discounted compared to Abercrombie & Fitch's 31%. When Theory does discount, it tends to be bigger, averaging 32% off.
Category Breakdown
Average prices by product category. The lower price is highlighted in green.
| Category | Abercrombie & Fitch Products | Abercrombie & Fitch Avg | Theory Products | Theory Avg |
|---|---|---|---|---|
| denim | 1348 | $57 | 47 | $150 |
| tops | 778 | $42 | 517 | $134 |
| loungewear | 729 | $48 | 34 | $123 |
| bottoms | 586 | $51 | 151 | $179 |
| swimwear | 463 | $36 | 8 | $119 |
| dresses | 278 | $61 | 33 | $313 |
| outerwear | 261 | $97 | 170 | $301 |
| lingerie | 242 | $46 | — | — |
| knitwear | 119 | $53 | 49 | $165 |
| activewear | 67 | $40 | — | — |
Price Distribution
How products are spread across price ranges. Shows where each brand concentrates.
Abercrombie & Fitch
Theory
Best Deals Right Now
Top discounted products from each brand, sorted by discount percentage.
Explore Both Brands
Browse all products and track prices with Bazenda.